If you like it, don't put a ring on it...your furniture, that is.
Coast needed modern, minimal, high end branding and they needed it yesterday. With only a rough sketch of the logo and a phone call to go off of, I set to work helping them get ready for launch.
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Branding
The water droplet logo helps reinforce the product's main selling point and creates a seamless bond between product and design.
Packaging
Coast needed two packaging styles: a high-end retail box suitable for customers, and an inexpensive kraft cardboard version that would maintain brand standards at a fraction of the cost.
I created these renders to help assist Coast in pre-launch sales to both vendors and the public.
Video Production
With the branding and packaging complete, Coast also needed a launch video for their Kickstarter campaign.
I worked with the Coast team on concepting, storyboarding, filming, editing, and revision of the launch video.
What I Did
Graphic Design:
Packaging, Collateral, Product Labeling, Typography, Packaging and Product Renders
Video Production
Concepting, Camera Operation, Lighting, Editing, Audio Mixing
Software Used
InDesign, Illustrator, Photoshop, Premiere Pro, Audition, After Effects, Blender
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